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Get rid of financial stress
Our Mission
Stephen & Alyssa Friese knew they worked too hard to be broke, and took control of their finances. Using Dave Ramsey's principles, and the Financial Peace University program, the couple paid off a whopping $510,965 in just under five years.
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And guess what? You can do it too. We get it. Because we lived it.
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MEET YOUR COACHES

Alyssa Friese
Owner, Financial Coach
Alyssa is a self-professed spender turned financial coach. Through her career as both a TV news personality and now Continuous Improvement professional, Alyssa has gained a wealth of experience in communication. Alyssa's coaching strategy involves an empathetic and compassionate approach that focuses on educating, guiding and empowering her clients to take ownership of their financial lives. When she's not guiding her company through Lean Six Sigma and/or organizational change management initiatives, you can find Alyssa spending time with her husband, Stephen and their daughter, Kennedy.
Education:
- Bachelor of Science in Communications - University of North Florida​
Professional certifications
- Ramsey Solutions Master Financial Coach
- Lean Six Sigma Green Belt Certified
- Prosci - Organizational Change Mgmt Certified
- Associated Press Award-Winning Journalist

Stephen Friese
Financial Coach
Stephen is a former US Naval Submarine Officer now turned nuclear power expert that has a passion for serving others. He has a unique ability to break down complex financial concepts into simple, easy-to-understand terms, making it easier for you to make informed decisions about your money. He specializes in wealth building, investing, presentation, and clearly breaking down difficult financial concepts. Stephen is an avid runner, and you can probably find him on the track and/or on the treadmill if he's not planning work for nuclear reactors or spending time with his wife, Alyssa and their daughter, Kennedy.
Education:
- Bachelor of Science in Mechanical Engineering - University Of Texas Arlington
- Master of Engineering Management - Old Dominion University
Professional certifications
- Ramsey Solutions Master Financial Coach​